Dave von Dadelszen

Repackaged marquee hardware subscription product, critical to hitting H1 revenue target of $60M ARR through brought-forward, committed revenue spend across segments & increased attachment rate of adjacent IT services, paritcularly in the SMB segment. Ideated and built additional functionality set enabling the automation of hardware lifecycle events, selling feature to the largest in-pipeline opportunties, creating functionality moat vs competitors and unlocking product-market-price fit in the mid-market & enterprise segments.

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Embedded within revenue function after doubling win rate (SQL -> closed won) in last strategic project in prior role. Ideated & drove to decision move Hofy's device lifecycle management proposition to a single price per device from a near-infinite number of price points & near impossible to buy. Ran the largest deal in the company's history ($2.4M) concurrently creating necessary product and operational changes internally to put us in the position to win it, collaborating with product & pricing to strategic redesign of revenue mechanics and future of business. Defined complexity of Hofy's global operations into simple lookup tool and mobilised this into Hofy's revenue org, used to provide customers a real-time view into operational performance & capabilities globally, now maintained by data & operational teams.

Led project seeking to improve success of sales motion, increasing SQL -> customer conversion rate by > 70% from 13% -> 23% with zero impact to margin profile of new business, by helping AEs understand, communicate & have the tools to demonstrate the value of the company's services Implemented Airtable bridging gap between on-platform & off-platform processes, leading to improved operational outcomes, queryable/reportable datasets, the ability for the business to move into new services more quickly, and for these services to be consumed by product/eng into the product both more quickly & robustly Conceptualized and implemented Global Operating Model enabling company to understand its own operational capabilities across a disparate set of services, offered at different service levels with different delivery mechanisms in 120+ countries clearly - both internally but also critically externally to prospective & existing customers

Secured £100K grant from Innovate UK to build MVP - leading & managing project to successful delivery on time & on budget Created financial forecasts & commercial plan resulting in an additional £100K in angel funding & signed distribution agreement with niche channel partner Led internal impact initiatives for distributed workforce including annual bonus for staff whose home is supplied by renewable energy

Senior executive with board-level oversight of Human Resources, Operations, Compliance, Legal, Facilities; Chair of Due Diligence Committee & member of Information Security & Governance Committee Re-focussed revenue model away from high value, low-frequency events to moderate value repeatable monthly ARR subscriptions Leader of strategic projects including obtaining custodial permissions, and successful entry into the prestigious FCA Sandbox Cohort 5 A working member of numerous industry leadership groups

Oversaw and managed delivery of technology, operations, legal and compliance with board-level responsibility of online bond marketplace with over £10m of issued products 6 months as interim CF10 and CF11 Represented the company at global industry events

Digitalised end-to-end operating processes of business to create internal efficiencies, translating into improved user experience and lower staff overheads for business Conceptualised and led production of a unique secondary market software for bonds creating a two-sided market

Produced RFI and RFQ resulting in winning mandate to run $65m fund Implemented software and processes providing pre & post transaction compliance, order execution & management, and live P&L reporting Responsible for the operational management of $100m in total assets

Responsible for the running of the department middle office function and trade execution with market makers on the London Stock Exchange Produced presentations and investor updates for investors

Gained brokerage qualifications

Liaised with and supported front office staff at Tier 1 global financial services firms Contributed to development of new and existing products & solutions as valued member of client facing staff Within first 3 months sent to New York to train new starters in NYC office due to deep understanding of the company’s products

Grade: 2:1