I am a user acquisition specialist and the Co-Founder of GamingGrowth and AppsGrowth a mobile marketing agency, where we help mobile games and apps scale through data-driven performance strategies and creative testing. Previously, I served as Head of User Acquisition at companies including Huuuge Games, Playtika, and Azerion. I leverage my extensive background in mobile gaming and ad tech to build effective growth engines for my partners.
Co-Founder at GamingGrowth B.V.
Jul 2024 – PresentAt GamingGrowth, we help Mobile Games and Apps grow. We're the extension of your UA team you actually want around: strategic, data-driven, and ready to build a performance engine. We scale what works, cut what doesn't, always backed by data.
Head of User Acquisition at Huuuge Games
Feb 2024 – Aug 2024Head of User Acquisition at Playtika
Aug 2023 – Feb 2024Head of User Acquisition at Azerion
Jul 2021 – Aug 2023Azerion is a leading digital entertainment & media platform. We make the distribution, consumption, and monetisation of digital gaming and entertainment content at scale possible. The company creators, digital publishers, and advertisers who work with Azerion to reach millions of consumers globally benefit from our trusted proprietary and scaled technology stack, the M&A integration experience of our founders who continue to lead the company, our management team, and the industry professionals and experts we have built our teams and the Azerion family around.
Head of User Acquisition at Sparkling Society
Jul 2020 – Jul 2021User Acquisition Manager at Sparkling Society
Sep 2019 – Jun 2020Sparkling Society has grown to be the #1 developer for city building games on mobile with just a small team, but consisting of passionate gamers. We develop games with the ambition to engage players into fans, i.e. "members of the sparkling society". Together with our fans Sparkling Society focuses on bringing the best gaming experience for and with the players around the world. Over the past years we have launched more than 10 awesome city building games and achieved over 100 Million downloads! At the moment we are expanding to other categories and platforms as well where we want to achieve similar results.
Account Manager, Demand at Chartboost
Jun 2018 – May 2019Developer Relations Manager at Chartboost
Jul 2016 – Jun 2018Acquired by Zynga in 2021. Chartboost is the world's largest games-only technology platform and helps developers build a business around their creations. The company has the first and only Direct Deals Marketplace with a social network for game developers to connect and negotiate promotional deals to help get their games into the hands of more players as well as generate revenue. Chartboost also offers the industry's most transparent games-only network where developers can test promotional campaigns with more than 12,000 games, identify the best-performing partners and find the best fit for Direct Deals. cross-promotion technology completely free of charge so game makers can achieve success with each game launch. The company reaches 300 million unique users per months in over 150 countries, drives more than 6 billion game sessions per month and works with companies like Backflip, Beeline, Booyah, Crowdstar, Gameloft, Get Set Games, GREE, Kabam, Kiloo, Playfirst, Pocket Gems, SGN, TinyCo and many other lead game developers. Chartboost has raised $21M from Sequoia Capital, Translink Capital, SK Telecom Ventures, and XG Ventures. Based in San Francisco and founded in 2011.
Co-Founder at GamingGrowth B.V.
Jul 2024 – PresentAt GamingGrowth, we help Mobile Games and Apps grow 🚀. We're the extension of your UA team you actually want around: strategic, data-driven, and ready to build a performance engine. We scale what works, cut what doesn't, always backed by data.
Head of User Acquisition at Huuuge Games
Feb 2024 – Aug 2024Head of User Acquisition at Playtika
Aug 2023 – Feb 2024Head of User Acquisition at Azerion
Jul 2021 – Aug 2023Azerion is a leading digital entertainment & media platform. We make the distribution, consumption, and monetisation of digital gaming and entertainment content at scale possible. The company creators, digital publishers, and advertisers who work with Azerion to reach millions of consumers globally benefit from our trusted proprietary and scaled technology stack, the M&A integration experience of our founders who continue to lead the company, our management team, and the industry professionals and experts we have built our teams and the Azerion family around.
Head of User Acquisition at Sparkling Society
Jul 2020 – Jul 2021User Acquisition Manager at Sparkling Society
Sep 2019 – Jun 2020Sparkling Society has grown to be the #1 developer for city building games on mobile with just a small team, but consisting of passionate gamers. We develop games with the ambition to engage players into fans, i.e. "members of the sparkling society". Together with our fans Sparkling Society focuses on bringing the best gaming experience for and with the players around the world. Over the past years we have launched more than 10 awesome city building games and achieved over 100 Million downloads! At the moment we are expanding to other categories and platforms as well where we want to achieve similar results.
Account Manager, Demand at Chartboost
Jun 2018 – May 2019Developer Relations Manager at Chartboost
Jul 2016 – Jun 2018Acquired by Zynga in 2021. Chartboost is the world's largest games-only technology platform and helps developers build a business around their creations. The company has the first and only Direct Deals Marketplace with a social network for game developers to connect and negotiate promotional deals to help get their games into the hands of more players as well as generate revenue. Chartboost also offers the industry's most transparent games-only network where developers can test promotional campaigns with more than 12,000 games, identify the best-performing partners and find the best fit for Direct Deals. cross-promotion technology completely free of charge so game makers can achieve success with each game launch. The company reaches 300 million unique users per months in over 150 countries, drives more than 6 billion game sessions per month and works with companies like Backflip, Beeline, Booyah, Crowdstar, Gameloft, Get Set Games, GREE, Kabam, Kiloo, Playfirst, Pocket Gems, SGN, TinyCo and many other lead game developers. Chartboost has raised $21M from Sequoia Capital, Translink Capital, SK Telecom Ventures, and XG Ventures. Based in San Francisco and founded in 2011.

