# Sandeep Paruchuri URL: humandirectory.ai/sandeep JSON: humandirectory.ai/sandeep.json > Sandeep Paruchuri is Member of Technical Staff at OpenAI, with past experience at WhatsApp, Rippling, Northwestern University, studied at Northwestern University. Source: HumanDirectory (humandirectory.ai) — verified, structured profile Last updated: 2026-05-01 Location: San Francisco, United States ## Bio Sandeep Paruchuri is a Member of Technical Staff at OpenAI. Previously, he led product at WhatsApp and Rippling, and held product leadership roles at Uber Freight and Uber Marketplace. He also co-founded EnthusiastApps and advises Northwestern University. ## Links - LinkedIn: https://www.linkedin.com/in/sandeepparuchuri ## Work Experience - Member of Technical Staff at OpenAI (2026 – Present) Leading special projects within Applied AI & Financial Engineering - Lead Product Manager at WhatsApp (2023) I boomeranged! Led cross-app experiences teams between WhatsApp, Facebook, Instagram and Meta AI. I was accountable for a multi-billion dollar revenue strategy & execution. Worked closely with leadership to set company-wide cross-app strategy, while building the team to bring those experiences to 3b+ users. Own engagement, acquisition, and monetization strategic goals. - Product Lead at Rippling (2022) -Led Global Payroll expansion efforts at Rippling. -Scaled multiple business lines to multi-million ARR each, launched our first foreign country business lines, and took the PM team global. -Built the foundation and scaled our Global business to $40m ARR in the first 12 months - and growing fast! After scaling the team and stabilizing Global Payroll, focused on pivoting Rippling's Global Contractor products enabling global talent to thrive, and lowering the friction, cost, and complexity to get paid anywhere by anyone. - Lead Product Manager at WhatsApp (2020) I managed multiple PMs and cross-functional teams that worked on our mobile platform, measurement and experimentation frameworks, data models, backups, and media experiences. Work delivered included cross platform history migration, notification optimizations, substantial backup improvements, and higher resolution images and link previews. Taken together, we improved battery life, app performance, and usability for over 2 billion users, all while having a lot of fun along the way. - Advisory Board Member & Mentor at Northwestern University (2016) NUvention: Web is an interdisciplinary experiential learning program in the McCormick School of Engineering at Northwestern University designed to expose students to the entire product and business development life cycle of a start-up software company. Named a "Top 10 Best Entrepreneurship Course" in the United States by Inc. Magazine. Advise a student venture in the class, teach product management skills, and evaluate all teams in a 'VC pitch' at the end of each quarter. - Angel Track at First Round Capital (2021) - Senior Product Manager Lead, Uber Freight at Uber (2019) Built platforms and products at Uber Freight to enable scaled growth. Initially focused on financial products, data, and shipper experiences. My team fanned out to cover carrier, international, and expansion efforts. I launched new payment methods that enabled our business to access and grow new segments at lower balance sheet risk. - Senior Product Manager Lead, Marketplace at Uber (2016) -Hired and managed a team of 4 Tech PMs responsible for driving high- impact, cross-team, cross-discipline engineering efforts across Marketplace @ Uber, a 490 person org for pricing, incentives, dispatch, including v-team efforts in the hundreds. -Built one of Uber’s first real time pricing experimentation systems, involving scalable targeted model execution. -Lead technical redesign of the pricing platform powering every Uber trip today (4+ billion in 2017) with the goals of optimizing incentive spending, analytical data quality, and global scalability. -Drove design and build out of pricing joint optimization across engineering and product teams, partnered with Data Science. -Using 20% time, accelerated a project focused on improving machine learning system tooling & organizational onboarding to ML techniques, leading to $xxx million impact in first three months. -Successfully pivoted company-wide strategy for the future of pricing at Uber with CEO, CTO, CFO, VP Growth. -Designed and executed Uber pricing and money stack evolution and migration for IPO readiness & increased scalability for future businesses. - Senior Product Manager at Avant (Apr 2015) Product Manager lead for customer experience, developer surface, and partner integration. Additionally, lead technical integration for new product development. Combined, directly oversaw a team of 2 PMs and 8+ developers. Provided guidance for technical software development initiatives, business integration, and architecture across Avant as it evolved from a startup to mid- stage. Incubated what would become the Amount business line, a whitelabel SaaS lending issuance platform. Previously, oversaw data engineering and algorithm development teams for credit worthiness modeling at the core of Avant's investor value. - Program Manager 2 at Microsoft (2012) Founding member of the Cortana AI team, sole owner of the WP 8.1 Map app & location experiences, contributed to evaluation and development of 5 pending patents, including algorithms for low-powered signal detection. Coined the phrase "Hey Cortana" and built the first hardware accelerated voice AI activation experience. Was focused on architecting and deploying the platform of Cortana AI, as well as integrated hardware experiences. Some examples of 2014 projects featured in the media are linked below. In Windows Phone 8.1, developed technical experience specifications based on user research and insight analysis, within the constraints of business requirements and ecosystem strengths that has led to a complete product experience redesign in the Maps app. User insights lead to organic linkage of scenarios across the Cortana AI and Maps realms. Executed development work on the new user experience vision and managed contributors from offices in six time zones and multiple release schedules. - Product Manager at Sonim Technologies (Jun 2010) Worked on two primary projects: the NorthStar satellite rescue accessory for the Lone Worker series of Sonim phones, and developing end-to-end user stories for a forthcoming advanced software and hardware project. - Co-Founder at EnthusiastApps (Jan 2010) Enthusiast Apps developed an iPhone app and content management system that allows the administrations of public venues to be able to create guided mobile tours easily. Differentiation comes from a CMS that is able to use content stored on popular media sites (youtube, flickr, etc) and that is simple enough that it can be set up and maintained by marketing, rather than IT. Enthusiast Apps's software suite launch partner was the Lincoln Park Zoo, in Lincoln Park, IL, a north suburb of Chicago. ## Education - BA, Economics, Computer Science, Entrepreneurship, Business Institutes at Northwestern University - at Illinois Math and Science Academy ## Frequently Asked Questions ### Who is Sandeep Paruchuri? Sandeep Paruchuri is a Member of Technical Staff at OpenAI. Previously, he led product at WhatsApp and Rippling, and held product leadership roles at Uber Freight and Uber Marketplace. He also co-founded EnthusiastApps and advises Northwestern University. ### What is Sandeep Paruchuri's professional background? Sandeep Paruchuri's experience includes: Member of Technical Staff at OpenAI (2026 – Present); Lead Product Manager at WhatsApp (2023); Product Lead at Rippling (2022); Lead Product Manager at WhatsApp (2020); Advisory Board Member & Mentor at Northwestern University (2016); Angel Track at First Round Capital (2021); Senior Product Manager Lead, Uber Freight at Uber (2019); Senior Product Manager Lead, Marketplace at Uber (2016); Senior Product Manager at Avant (Apr 2015); Program Manager 2 at Microsoft (2012); Product Manager at Sonim Technologies (Jun 2010); Co-Founder at EnthusiastApps (Jan 2010). ### Where did Sandeep Paruchuri study? BA, Economics, Computer Science, Entrepreneurship, Business Institutes at Northwestern University; at Illinois Math and Science Academy. ### How can I find Sandeep Paruchuri online? Sandeep Paruchuri can be found at: LinkedIn: https://www.linkedin.com/in/sandeepparuchuri. ### Who does Sandeep Paruchuri know? Sandeep Paruchuri is connected with: Adrien Guilmineau. ## Source Information - Source: HumanDirectory (humandirectory.ai) — verified, structured profile - Profile URL: https://humandirectory.ai/sandeep - Structured data: https://humandirectory.ai/sandeep.json - Last updated: 2026-05-01 - Profile views: 5