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Maxence De Villepion

Bio

I am a growth-focused entrepreneur and the co-founder of Cargo, a company I built as part of the Y Combinator S23 cohort. With a background spanning leadership roles at companies like Ledger and Spendesk, I specialize in go-to-market strategy, revenue operations, and scaling growth for innovative companies.

Work Experience

Co-Founder

Cargo (YC S23) đź§±

Jun 2023 – Present · 2 yrs 10 mos

Member

HYPCCCYCL

Jun 2021 – Present · 4 yrs 10 mos

HYPCCCYCL is an invite-only, professional community where top B2B revenue leaders cross-train their GTM skills with VCs.

Investor / Advisor

Kresus

Dec 2021 – Apr 2024 · 2 yrs 4 mos

Member

RevGenius

Oct 2021 – Present · 4 yrs 6 mos

RevGenius is a community of revenue-generating sales, marketing, customer success, and revops professionals brought together to learn, share, support, and grow with each other.

Go to Market x Growth Expert

HEC Startup Launchpad

Mar 2023 – Apr 2023 · 1 mo

Coaching 12 founding teams on the go to market strategy.

Director Of Revenue

HelloSafe

Nov 2021 – Dec 2022 · 1 yr 1 mo

We help people take brighter decisions worldwide around finance & insurance products. - Governance: Participation in the SAFE board and in major decisions - Partnerships: Monitor and animate existing partnerships (insurers, banks, brokers, fintech, platforms, etc.) and find new players. - Product: Improve the comparators & the customer journey and build new tools by working hand in hand with Marketing & Tech team. - Analyze, track and optimize funnels and tools by analyzing data. - Strategy: Set up a complete reporting process per country and prepare the launch of new countries. - New business: study other innovative growth relays (white label comparators, SEA, remarketing...) - Management: Recruit and manage future Country Managers + Product Managers for comparisons.

Growth Specialist

HEC-42 Launchpad

Mar 2022 – Apr 2022 · 1 mo

Help 12 founding Teams validate product-market fit & generate leads by identifying growth levers for their product/service. From acquiring first customers, to optimizing feedback loop, to consolidate growth ...

Growth Marketing / Sales Ops Lead

Spendesk

Jan 2020 – Dec 2021 · 1 yr 11 mos

Spendesk is an all-in-one corporate expense and spend management service. It lets you track expenses across your company, empower your employees with a clear approval process and simplify your bookkeeping. Increase the Revenue with innovative methods and techniques - building the bridge between inbound and outbound - Have created Allbound strategies combining sales & marketing touchpoints into a coherent end-to-end prospect journey.

Webmarketing manager

Pickture

Apr 2014 – Sep 2014 · 5 mos

Repérer sur le web des sites atypiques et des idées insolites Suivre les tendances et les événements impactant Mettre à jour le contenu et les listes thématiques en proposant des produits Veille & benchmark brand content, content & social media Participer au développement du site et à l'élaboration de la stratégie social media Identifier les communautés influentes Reporting et analyse hebdomadaire des KPI Newsletter Content Marketing SEO

Acquisition Manager

3W-online

Apr 2013 – Oct 2013 · 6 mos

Adwords campaign creation - Analytics & tracking implementation - SEO / SEA - Write SEO friendly articles + tactics to generate backlinks

community Manager/ SMO

IdeasVoice

Jul 2012 – Sep 2012 · 2 mos

community manager/ traffic manager

Head of Growth

Anaxago

Jul 2017 – Jun 2018 · 11 mos

Anaxago is a brand new crowdfunding platform dedicated to innovative companies & to real estate. Anaxago aims at changing the traditional equity capital investment model. Our goal is to forget about the capitalistic-only and go for a truly sharing and participative investment model. - Test & learn process - Leverage organic & paid acquisition (SEO / SEA / SMO) - Content marketing - Funnel Optimization - Analytics - Marketing automation - Emailing

Webmarketing manager

BOURSORAMA

2014 – Oct 2016 · 2 yrs 9 mos

Audience Generation : o Implementation of SEO projects (Technical, Content & Popularity) o Implementation of other audience development projects(SEA, emailing, advertising, etc.): design, briefing,

Analytics and Go To Market strategies - Intervenant & Expert

HEC-42 Launchpad

Mar 2021 – Apr 2021 · 1 mo

Help 20 entrepreneur teams from HEC x 42 implement tracking (script setup with GTM + events definition and setup and UTM parameters ready for the acquisition campaigns) and help them on their go-to-market strategy (acquisition of first leads to validate PMF)

Lead Growth Marketer & Conversion Rate Optimization manager

Ledger

Jun 2018 – Jan 2020 · 1 yr 7 mos

Ledger was launched in 2014 by eight experts with complementary backgrounds in embedded security, cryptocurrencies and entrepreneurship, united around the idea of creating secure solutions for blockchain applications. We aim at securing the new disruptive class of crypto assets. My missions:

Education

Building Cargo at YC S23 at Y Combinator

Jun 2023 – Sep 2023
ycombinator.com

Full stack development, Computer Programming/Programmer, General at Le Wagon

2016 – 2016

full Stack development - 360 coding hours in two months

Master's degree, Management des Systèmes d'Informations et parcours Web at Grenoble Ecole de Management

2014 – 2016

For the past 30 years, Grenoble Ecole de Management has...

Licentiate degree, webmarketing at EEMI

2011 – 2014

EEMI (École Européenne des Métiers de l'Internet) is a school...